We continue to broadcast. An unusual topic.“The White House is promoting the war with #Iran through TikTok videos assembled in the aesthetics of video games, action movies and memes; the WSJ writes that a young digital team within the administrat...
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...ion is behind this.What's new here anyway: is it just propaganda in a new package or a qualitatively different type of political communication?The state has always sold war to society. But now the White House does this not through press releases and speeches, but through short clips in the TikTok aesthetic: editing, pretentious music, pop-cultural inserts, stills from games and movies. AP writes that the videos combine real combat footage with images from Halo, Call of Duty, Top Gun and sp...
...orts highlights.Is this just updated propaganda in the language of social networks — or is it a fundamentally new model where war is presented as entertainment content?Help:The WSJ analyzed more than 100 White House posts on TikTok and X since the beginning of the war; AP and the Washington Post separately describe this campaign as a mixture of government military communication with meme culture, film language and game references.